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UK

21/02/2013

For the third year running, combined sales of the BMW R1200 GS and its R1200 GS Adventure variant made BMW’s popular adventure sports machine the UK’s best-selling motorcycle over 125cc in 2012, with a total of 1742 machines sold by the dealer network.

BMW also continued its dominance of the touring sector in last year, where the R1200 RT, K1600 GT and K1600 GTL were the three top best-selling motorcycles, respectively. As a result, BMW Motorrad’s share in the touring sector increased to 49.5 per cent.

These figures, combined with strong sales of the updated S1000 RR, and across the full model range, saw BMW retain an overall market share of 12.4 per cent. BMW ranked as the third best-selling motorcycle manufacturer over 500cc in the UK.

Adrian Roderick, general manager for BMW Motorrad UK, said: “The R1200 GS and Adventure are as popular as ever. Even in the final year of the air-cooled R1200 GS, with an updated model announced for this year, the 1200cc GS variants outsold not only their rivals, but also any other motorcycle over 125cc.”