British Dealer News

Merlin is a unique British brand, manufacturer and distributor of protective motorcycle clothing and accessories, established in 2011.

Merlin focusses on collections aimed at different rider styles that include, protective jackets, trousers, boots, gloves and denim; combining innovation, safety, performance and bang for buck.

Our fast-growing business has developed across international markets in recent years and as a result we are recruiting for a Marketing Executive to join our close-knit Midlands based team, to support our community across various platforms and channels.

About The Candidate
The Merlin marketing team is growing, so it is a great opportunity for a junior marketer to learn, and contribute to shaping the Merlin brand.  

We are also looking for the following characteristics/ skill sets:

• Good communicator – both internally and externally
• Proven track record in marketing communications at a junior level
• Have an exciting opportunity to influence and drive brand growth
• Be high pace, organised, self-motivated, enthusiastic and have a passion for excellence
• Knowledge of SEO, CMS and web analytics
• Experience of delivering and managing social platforms: including curation of content, customer communication and PPC
• Knowledge and experience of managing campaigns from brief, to creative signoff and production. Across print and digital
• Educated to Degree level, ideally in Marketing / business undergraduate qualification, or otherwise a degree plus CIM marketing qualification
• Ideally 2+ years marketing experience
• Preference for a passion in motorsport, although not essential

About The Role
The Marketing Executive will work with the brand and product team to create exciting marketing campaigns that run through bricks and mortar stores as well as B2C and DTC channels. From conception through to KPI review, across Merlin’s various marketing platforms and using a number of marketing tools to deliver the brand message: to include, but not limited to print, digital, events, content, e-com, social, PR, consumer and trade marketing.

Requirements

• 2+ years of experience in a marketing and communications role
• Educated to Degree level, ideally in Marketing / business undergraduate qualification, or otherwise a degree plus CIM marketing qualification
• Knowledge and experience of motorcycle/performance/sportswear sectors
• Proficient knowledge of Adobe Creative Suite (i.e. Photoshop, Illustrator, InDesign) and Microsoft Office programs

Organisational alignment
Reports directly to the Brand Director

Features and Bonuses
The recruitment process will be a blend of online and face to face interviews. Very competitive package

To apply
To apply for this role, please send your CV and a short letter of application, outlining your interest to info@merlinbikegear.com