November is historically a tricky time of year for dealers, and this year is no exception, according to Neil Richardson, head of the motorcycle division at Close Brothers Motor Finance, commenting on the 2.2% fall in motorcycle registrations.
“On the forecourt we continue to see heavy levels of manufacturer support, heavily reduced bikes, 0% schemes and deposit contributions to help drive demand.
“The weather at this time of year hasn’t lent itself to riders or dealers. However, a much greater factor is the economic uncertainty caused by Brexit. Customers continue to sit on their hands as they wait to see what’s in store in the months ahead and are understandably reluctant to commit to large purchases. With this, crime figures continue to make owning a bike less attractive.
“While the coming months look set to offer more of the same, savvy dealers who can offer the right stock at the right price will continue to do well in the New Year.”