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group lloyd holds dealer days

Group Lloyd is holding its annual series of dealer open days from 24-28 October at its Penrith HQ.

This will be followed by two dealer days in the Vickers Suite of the Brooklands Museum at Weybridge near Heathrow on 1/2 November.

Feedback from dealers at the open days will be used to final selection of Group Lloyd product ranges for 2017.

The distributor reports that it is enjoying its best year since 2012 as it celebrates 60 years in business. “We have had good stocks and the right products,” national sales and business development manager Chris Dockerty told BDN in Cologne.

Dockerty announced Group Lloyd is relaunching its Swift brand to appeal to the sports bike/racing markets. Responding to requests from dealers, the group is to produce one-piece and two-piece leather race suits, a helmet, gloves and boot. The prototypes are to be shown at the group’s dealer open days last week, feedback from which is being used to determine the final colourways.

“On the back of that we are then launching the new range of fibre-glass helmets and a new carbon-fibre helmet for racing. It sparks a whole different segment. We are quite excited about it because we haven’t done it for a number of years.”

The return to leather extends to the Akito range, where a fashionable, distressed jacket is planned.
 

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