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BMW UK outperforms global and US markets

BMW bike registrations growth in the UK during 2014 out-performed both the brand’s global and US retail sales improvements by a considerable margin.

For the full year, BMW Motorrad UK dealers registered 6959 motorcycles and maxiscooters, a handsome 14.6 per cent up against 2013. 

In sharp contrast, BMW Motorrad USA closed 2014 with only a 5.4 per cent rise in retail sales to 14,945 units. As previously reported, BMW’s yearly bike sales worldwide increased by 7.2 per cent to 123,495 units.

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