Europe’s biggest national powered two-wheeler market suffered from severe weather and the deplorable Gallic economy in the first half of 2013. Motorcycle sales in France during the six months fell by 13.8 per cent to 57,745 units. Scooters dropped by 18.7 per cent to 70,330 units.
But despite an admission of ongoing stress for dealers, Triumph France supremo Jean-Luc Mars says the British brand is nevertheless bucking this negative trend with an increase of approximately three per cent to 3714 units for the period. Triumph’s top product in the French market is its Street Triple, accounting for 1486 units of that total and claiming seventh spot in the overall best-seller league. The new Tiger 800 is Triumph’s second-best mover in France on 428 units.