Further welcome coverage highlighting the benefits of commuting by two wheels has been published by the Guardian. This comes just a few days after a positive PTW article in the Daily Mirror.
As commuters move away from public transport – under guidance from the Prime Minister – there is no better time for the motorcycle industry to push out a positive message to all commuters looking to find safe, affordable and enjoyable transport. To which, the MCIA launched the #unlockyourfreedom campaign. See www.unlockyourfreedom.co.uk, this portal has been widely backed by industry and Bauer Consumer Media has also supported the promotion and is providing 6000, 30-second advertising slots across their radio networks, including Kiss, Absolute, Hits, and Magic stations.
Coverage links as below:
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