Peter Hickman cemented his position as the Fastest Road Racer in the World at this year’s Isle of Man TT, setting a new lap record of 136mph, beating the previous record of 135mph, which he set five years earlier.
At 6’2” tall, with an equally large smile, Hicky is instantly recognisable and a firm fan favourite, making him a sponsor’s dream, which is good news for Weise clothing, which has supported him for the past 15 years.
Signed initially by Weise marketing manager Sasha Fowler in 2009 while a privateer in the British Superbike Championship, Hickman has maintained a loyal relationship with the brand ever since.
“When we first started working with Peter, it was clear he had potential,” said Fowler. “He continues to prove this and has just broken the outright TT lap record he set in 2018! It’s been great working with him over the years, and we are looking forward to many more! He’s also a nice guy and great fun, which helps!”
Now in the Top 10 most successful TT riders of all time, ahead of Stanley Woods and Giacomo Agostini and only one place behind Mike Hailwood, every single one of Hicky’s 13 victories to date has been achieved wearing Weise leathers.