It’s the World’s only serious maker of full-sized, high-performance electric motorbikes, and despite the troubles in that market, Zero Motorcycles is still working hard to generate sales.
Its latest retail strategy is a series of massive discounts on models from 2022 and 2023, with savings of several thousand pounds now available under its “Go Electric” promotion. The 2022 DS and DSR dual sport models and the S, SR and SR/S sporty street models have all had £5000 hacked off the retail price, with the lightweight FX, FXE and FXS machines on offer with £2500 off. From the 2023 range, the price reductions are £4200 on the DS, DSR, DSR/X, S, SR, SR/F and SR/S, and £2500 on the FX and FXE.
“This is the perfect time to make the switch to electric,” said Dale Robinson, UK country manager at Zero Motorcycles. “We know riders are eager to embrace the future of motorcycling, and with ‘Go Electric,’ we’re making it easier than ever. Whether you’re an experienced biker or brand new to two wheels, there’s never been a better moment to experience the power, efficiency, and pure thrill of a Zero Motorcycle. We’ve listened to the demand for lower prices in the EV market, and we’re thrilled to be making it easier than ever to own a Zero.”
The offers run until the end of March. More info can be found at www.zeromotorcycles.com.