Sunday, November 15, 2026
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Celebrating 40 Years of Polaris ATVs

Polaris Off Road, a leader in powersports and off-road innovation, is celebrating a historic milestone: 40 years since the introduction of the first American-engineered ATV back in 1985.

To celebrate the anniversary, Polaris has introduced the Sportsman XP1000S 40th Anniversary Edition, a limited-edition model that combines nostalgia with modern design and an array of premium features. The new Anniversary Edition features a colour scheme and graphics inspired by the 1996 Sportsman 500, one of the best-selling ATVs of its time.

It is equipped with advanced technology, including multi-select electronic power steering, ProSteer technology to eliminate bump steer, and turf mode for a smoother riding experience. Additionally, it offers on-demand all-wheel drive for enhanced traction when needed, as well as active descent control.

“The 40th Anniversary Edition is a celebration of the legacy Polaris ATVs have built over four decades,” said Rodrigo Lourenco, vice president, off-road vehicles sales, EMEA. “From the first American-engineered ATV in 1985 to today’s Sportsman and Scrambler models, we have consistently raised the bar for performance, versatility and durability. This anniversary is about honouring that history, while continuing to innovate for the future.”

The Anniversary Edition will be available across Europe this winter.

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