MCN has relaunched its long-established ‘Bikes For Sale’ platform in partnership with automotive retail technology specialist iVendi – marking one of the most significant upgrades to the marketplace in years.
The collaboration brings together MCN’s authoritative motorcycle journalism and deeply engaged audience with iVendi’s proven expertise in digital retail and finance solutions.
The renewed site has undergone months of development to deliver a cleaner, more intuitive experience for consumers, while equipping dealers with an expanded suite of tools that improve efficiency and engagement.
The upgrade introduces advanced search functionality, streamlined navigation, and more – with iVendi bringing its established digital infrastructure to the relaunch, as well as a programme of future upgrades to ensure the user experience continues to be market leading.
MCN say the partnership allows buyers to research, compare, finance and secure their next motorcycle with significantly greater ease, while offering dealers a highly efficient way to list their stock, generate and manage sales leads, and even start the sales process.
Among the new features is Finance Navigator, iVendi’s latest comparison and eligibility tool, alongside improved part exchange functionality, ‘Reserve Now’ capability, and enhanced buy-online options.
What’s more, the site’s natural language search tool allows queries such as ‘red adventure bikes over 500cc with finance available,’ returning precisely filtered results.
Premium advertisers will also benefit from unlimited images, new calls to action and integrated finance examples tailored to the lenders they choose to work with.
The new MCN Bikes For Sale platform officially went live on March 2, supported by a wide-reaching promotional campaign across Bauer’s market-leading motorcycling brands, social channels and radio stations.
Dealers already using the previous system were moved over before the public relaunch, ensuring continuity as the marketplace moves into its next chapter or growth – with the aspiration of being the best, and biggest, sales platform for motorcycling.
See it for yourself at www.motorcyclenews.com/bikes-for-sale today.