Tyre giant Bridgestone, has conducted consumer research into what makes a dealer popular with customers. The top answer was pricing, with 48% citing value, followed by relationships with the people at a shop, and familiarity as the next-biggest factor. And almost one in ten said they chose a dealer based on how good its coffee is!
Bridgestone dealer research
Previous article
Next article
Product News
Orwell Motorcycles secures premises with expansion in its sights
Ipswich dealership Orwell Motorcycles, has purchased its Ranelagh Road premises, securing its long-term future and opening up opportunities for expansion.
Orwell has been based at...