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HomeNEWSZero’s sub-£10k move shakes up entry-level electric market

Zero’s sub-£10k move shakes up entry-level electric market

It’s not a great time to be selling electric motorcycles and as the pioneer of mainstream full-power battery-powered bikes, Zero Motorcycles has had a tough few years. Recently the American firm has undergone major restructuring: it’s moved its HQ to Europe, introduced two new lines of low-power machines, and is redirecting its efforts toward cheaper, sub-£10,000 bikes…

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