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HomeNEWSINTERNATIONALBad start to the year for BMW

Bad start to the year for BMW

Global BMW Motorrad retail bike sales in January were eight per cent down at 4818 units. In the UK, the German brand’s registrations for the month fell by a far more severe 24.4 per cent to just 118 units, according to MCIA data.

Ironically, BMW subsidiary Husqvarna Motorcycles — which is now in the process of being sold off to KTM boss Stefan Pierer’s Austrian private holding company — improved its monthly sales by 7.9 per cent to 587 units.


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