The company says it wants to strengthen its development in Italy and Europe and give a new impetus to the commercial sales network. Bottazz’s arrival connects to the new X-CAPE 650cc model distribution in Europe that the company says will enrich the Moto Morini range with new models.
Alberto Monni, Moto Morini’s vice general manager, added: “David’s entrance arrives in an important historic moment for our company. His vast experience will help us optimise our efforts to strengthen the sales network, having an objective for the next three-year period a diffused penetration in both the Italian and foreign markets.
“I am proud and enthusiastic to come in and become part of Moto Morini, said Bottazzi, a symbol made in Italy company that today looks towards the future with a new economic force and new models representing the start of a new path for the golden eagle brand.”