The Distinguished Gentleman’s Ride has broken the $1 million barrier and is a third of the way to hitting target with 10 days to go before the event.
The worldwide movement, which takes place on 27 September, will see over 30,000 motorcyclists from more than 400 cities worldwide don their finest attire and come together to raise funds for prostate cancer charities.
Founded in 2012 in Australia, the event has grown rapidly in popularity as it aims to shake off the sometimes negative reputation of biker meets, while raising money for an important cause. The global event is sponsored by Triumph Motorcycles.
Rick Cawley, UK general manager at Triumph, said: “The Distinguished Gentleman’s Ride is a fantastic opportunity for like-minded people to get together, put on their finest suits and ties, style their facial hair, enjoy biking and most importantly raise money in the fight against prostate cancer.
“This year’s event has the aim of raising $3 million, so it’s great to hear that we are already more than one-third of the way towards reaching our target with well over a week still left to go. Prostate cancer is the most common cancer in men in the UK and kills one man every hour. That’s 10,500 every year. We are proud to be doing our bit to combat such a prolific killer of men in the UK.”
This year, 27 Triumph-affiliated dealerships are taking part in their local DGR rides, with participating dealers covering the Republic of Ireland, Wales and the length and breadth of England.