Monday, June 17, 2024
HomeNEWSINTERNATIONALLUBE AND TYRE BRANDS BACK SUPERBIKE SPORT

LUBE AND TYRE BRANDS BACK SUPERBIKE SPORT

Leading French motorcycle lubricants purveyor Motul has signed up as title sponsor for the next five years of what will henceforth be known as the SBK Motul FIM Superbike World Championship, extending its association with SBK and MotoGP promoter Dorna.

Besides being Dorna’s title sponsor of the Assen, Motegi and Valencia rounds of MotoGP, Motul is also a presenting sponsor of the FIM Endurance World Championship run by Eurosport Events.

In a separate deal, Pirelli has been confirmed as control tyre supplier and presenting sponsor of the British Superbike Championship for a further five years by promoter MSVR after a competitive tender for contract renewal. This will continue a relationship Pirelli has had with BSB for the past eight seasons. It also has Metzeler branding on British Supersport and various BSB support series. 

 

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