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REGIONAL TOUR REPLACES US TRADE SHOW

The now-defunct International Powersports Dealer Expo, once regarded as a must-exhibit destination for any UK or European company eager to break into America’s motorcycle aftermarket, has been replaced by a business-to-business offering at the 10 regional Progressive International Motorcycle Shows (IMS) also organised by former Expo promoter Advanstar.

These primarily consumer-oriented IMS events tour the USA between October and February each year. And they will now include exclusive free trade-only access from 9am to 3pm on their first days, allowing dealers an opportunity to make contact with existing or potential suppliers. For details, browse www.motorcycleshows.com/b2bprogram

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