Sunday, April 21, 2024
HomeNEWSAvon becomes Derby County shirt sponsor

Avon becomes Derby County shirt sponsor

Avon Tyres has become Derby County football club’s official shirt sponsor for the 2017-18 Sky Bet Championship season.

The Melksham-based tyre manufacturer has enjoyed a close working relationship with the “Rams” in the past two seasons and was the official secondary shirt sponsor during the 2016-17 season, with the Avon logo appearing on the back of shirts and shorts.

In addition to becoming Derby’s new official shirt sponsor, Avon will also be running events and competitions for supporters throughout the season – as well as advertising the brand across Pride Park Stadium.

Derby County’s director of partnerships, Ashley Peden, said: “We’re delighted Avon Tyres is our new main shirt sponsor. We feel we can offer brands a great deal of exposure through multiple media platforms, nationally and internationally, which was a key objective for Avon Tyres when agreeing this partnership.

“Both Derby County and Avon Tyres are well-established and long-serving brands in this country, sharing a great deal of synergy, and we’re looking forward to delivering a positive partnership moving forward.”


Pictured on the right is Luis Ceneviz, who is MD of Avon’s Europe Tyre Operations and also MD of Latin America Tyre Operations for parent company Cooper Tyre and Rubber Company; with Derby County CEO John Vicars



Product News

Zapp secures investment

UK-based electric urban mobility firm Zapp has announced a new cash injection, which it says will allow production and roll-out of its new i300...