Cambrian Tyres has announced that it can now offer Mitas tyres and mousses to trade customers. Established in the 1930s, Mitas is known globally for its expertise in motorcycle tyres, especially for off-road applications, and the new partnership should help further establish the brand in the UK through Cambrian Tyres’ extensive distribution network. Initially, the focus will be on the adventure and enduro markets, with plans to expand the range into other areas in early 2025.
Steve Smith, Mitas Moto UK sales manager, said: “We are excited to partner with Cambrian Tyres, who are the recognised industry specialists with a wealth of experience in the UK motorcycle tyre market. Working with such a knowledgeable and respected distributor will allow us to develop the Mitas brand further, offering riders greater access to our range of products and supporting their riding adventures.”
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