Monday, April 22, 2024
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Cautious optimism for the new season

Data published by the Motor Cycle Industry Association (MCIA) show that registrations in November fell short of 2021’s tally by 8.7%.  However, for the year to date between January and November 2022, registrations remain ahead of last year by 2.1%.

Recent feedback from dealers suggests that demand for new machines was reasonable in November, a month when the market typically begins to slow. Dealers remain cautious about the year ahead due to the rising cost of living; however, some dealers report taking orders for machines to replace some households’ second cars, so this is a positive. 

Motorcycle Live took place at the NEC in Birmingham in November and saw an increase in attendance of 36% compared with 2021, albeit it was still 15% behind 2019’s pre-pandemic show total. The show certainly had a positive vibe, with manufacturers cautiously optimistic about 2023, and many reporting strong levels of interest in new model launches. 

There remains hope throughout the industry that supply will improve next year, too.
Paul McDonald
Leisure Vehicles Editor

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