Friday, June 14, 2024
HomeNEWSDucati and Shell tie the knot for three more years

Ducati and Shell tie the knot for three more years

Ducati has renewed its partnership with Shell oil until 2027. The two firms have worked closely together on recent tech advances such as the Ducati Corse/Shell Advance Performance Oil, which is said to add up to 3.5hp to the output of Ducati’s high-end V4 superbikes. And they’ll do the same for the next three years, with Shell providing the oil for first fills from Ducati’s Bologna and Thailand factories and supplying approved lubricants for the dealer network in major markets including the UK, US, Italy, France, Germany, Japan and Spain.

Francesco Milicia, VP of aftersales at Ducati, said: “Our company firmly believes in the transfer of knowledge and technologies from the world of racing competition to production motorcycles. The partnership with Shell, which has been successful for more than 20 years, also follows this approach. The renewal of the agreement allows us to continue working together on increasingly high-performance products, with the aim of enhancing the performance of our motorcycles.”

Aysun Akik, VP at Shell, added: “The extension of our collaboration is a testament to the strength of our 25-year relationship with Ducati and will see us continuing to take the learnings and innovations from the racetrack to deliver better road-going products for the benefit of Ducati and Shell customers around the world.”


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