Suzuki has been hosting a series of General Data Protection Regulation (GDPR) courses for its dealers, helping to ensure they are compliant when the law changes on 25 May.
The Japanese brand has hosted two workshops for dealers so far this month and, due to the popularity, has added three additional dates. The days are delivered with the help of GDPR trained personnel, including a data protection officer and member of the ASE profit ops team with a wealth of automotive experience.
Dave Willis from Orwell Motorcycles attended one of the courses, in Milton Keynes, earlier this month. “I can’t say I was looking forward to it. I’d completed a couple of online GDPR courses and both were next to useless. However, the Suzuki workshop was excellent. Not only was it invaluable to have presenters there that we could ask questions of, but also the documentation we received was above and beyond anything I had expected. It really will save us a huge amount of time and put us on the right track to becoming GDPR compliant. I want to say a huge thank you to Suzuki GB.”
Bill Smith Motors’ Mark Smith also attended a course and said afterwards: “I just wanted to say thank you to Suzuki for the GDPR course. It was much appreciated and I found the day to be very informative. It has enabled us, as a business, to be clear on all aspects of GDPR and I appreciate Suzuki being the first manufacturer to adopt such important training at no cost to the dealership.”
Suzuki GB national sales manager Jonathan Martin added: “It’s the responsibility of everyone to make sure we’re all compliant and ready for when GDPR comes into effect in May. It’s something that will affect us and all of our dealerships, so we took the initiative to run these workshops so we can all learn and understand the changes together, and make the necessary changes to our practices and processes.”
Suzuki is hosting three more GDPR workshops, with places available on a first-come-first-served basis. Places are limited to one person per dealership. The future workshop dates are:
• 26 March – Suzuki GB, Steinbeck Crescent, Milton Keynes, MK4 4AE
• 27 March – SCTC Weymouth, Barrack Road, Weymouth, DT4 8TZ
• 4 April – Premier Inn, 1 Lochside Court, Edinburgh, EH12 9FX
Suzuki says dealers should contact their area sales manager if they require any further information.










