In our June issue we reported that Covec had ended its distribution deal with Furygan. Now, we can reveal the French kit maker’s new plans for the UK market. Furygan country manager Lee Collins, told us about its new logistics plan and how that will work for dealers.
“We now have stock in the UK, based at a third party logistics warehouse,” said Collins. “So we’re holding a lot more stock now, which will speed up customer deliveries. It’s a brand new medical-grade warehouse in Bedford, so it’s super-clean and temperature-controlled, since they also store medical products there.”
Services provided by third party logistics firms have expanded massively in recent years, thanks to advances in technology and shipping processes. Providers can take over a company’s entire warehousing, stock management, order fulfilment, and delivery processes, saving time and effort. Collins says that using the new service will bring a host of benefits to Furygan. “It’s far more efficient; they have the contacts logistically when it comes to transportation and so on, so it speeds the whole process up. It’s early days, but the signs are good.”
The other key focus for Collins is the expansion of the Furygan dealer network. “We are actively seeking new dealers. We are determined to increase our coverage across the country, addressing any patchy areas. We are working closely with main players such as J&S, Sportsbike Shop and Infinity, and we’re actively looking to bring new accounts on board. In the next week or so, we’ll receive all the new autumn/winter samples which should be available for delivery in about October, so yes, we are making significant strides forward.”
And Collins says Furygan also had another significant boost, after long-term sponsored rider Michael Dunlop’s remarkable performance at the 2024 TT. Dunlop’s victory in four races, setting a new record for the most TT wins at 29, has not only elevated his status but also enhanced Furygan’s reputation. “The guys in France are absolutely thrilled with Michael’s performance at the TT, and for being a record breaker. Doing it on day one was a fantastic achievement for all of us.”
If you are interested in stocking Furygan, contact Lee Collins at [email protected].