Tri-Motive has announced that Gavin McCaffery has joined the company and will be representing its brands in Scotland and Ireland. An industry veteran with over 30 years of experience, McCaffery began working for George Lloyd as a salesman in 1989, quickly progressing to become his sales director.
After a period with On Two Wheels, McCaffery took on the role of managing director for LS2 Helmets, helping them to establish the brand in the UK.
“Gavin brings an incredible wealth of experience to our company and his enthusiasm and knowledge of the helmet market is second to none. He has excellent relationships with the dealers in Scotland and Ireland and will be an asset to our company,” said Danny Manville, Tri-Motive’s national sales manager.
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