Wednesday, June 19, 2024
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have your say on plan for future of the industry

The MCIA (and British Dealer News) is looking for industry feedback on the policy framework it presented to government last month.

As reported in the latest issue of BDN, the document, Realising the Motorcycling Opportunity: A Motorcycle Safety and Transport Policy Framework, was handed over jointly by the MCIA and Association of Chief Police Officers (ACPO) at a Parliamentary Reception of the All-Party Motorcycle Group on 8 December.

The document calls for motorcycles to be included in mainstream transport policy and sets out a framework of practical recommendations addressing how this might be achieved at government level. A number of actions are suggested which fit into six main themes:

  1. Road User Awareness
  2. Educate to Deliver
  3. Motorcycles as a Practical Solution
  4. Unlocking the Practical Benefits of Motorcycling
  5. Better Motorcycle Industry Engagement in Society
  6. Partnership with Cycling

The MCIA and the police felt the framework was necessary because traditional road safety policies directed at motorcycling would “only partially deliver more positive outcomes for motorcycle safety beyond those already achieved”. They make the case for encouraging, rather than discouraging, motorcycling, which “should contribute to better safety outcomes”.

Addressing the industry in general, the MCIA says: “We realise that this is a large document and hope that you can find time to read all areas of the framework. If you have a particular interest in one or more of the themes, you can find your way around the electronic version on the MCIA site using the contents list.

“We are looking forward to receiving as much valuable feedback as possible regarding the actions that we are proposing. If you do not already have the Realising the Motorcycling Opportunity document, please visit the MCIA website to download a copy (

“We are asking for your comments electronically. Please click on this link

Each page of the survey represents a theme in the framework. There is also an opportunity to add additional comments at the end.”

British Dealer News would also welcome any comments members of the industry have about the document and whether it is the best way forward for motorcycling.

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