The world-famous Belfry Hotel and Resort near Sutton Coldfield was the location for Honda UK’s 2022 annual dealer conference. The conference gave the firm the opportunity to bring its dealer network together to look back at a highly successful year while revealing its plans for the new season.
Alongside, the Japanese giant also held its UK Dealer Awards ceremony, handing out a slew of gongs, including the President’s Award to Clive Padgett, Dealer of the Year to Newcastle Motorcycles and Customer Satisfaction Dealer of the Year to JS Gedge of Pevensey. There were also a number of Long Service awards to some legendary names, including JS Gedge (60 years with Honda), Damerells of Saint Columb, Cornwall and Gloucester’s Thunder Road (both celebrating 50 years as Honda dealerships).
Neil Fletcher, head of motorcycles at Honda UK, said, “I look forward to this event every year, even more so this time following such a successful 2022! Our dealers have worked tirelessly and I’m hugely thankful for all their support, given the continued strong demand across the motorcycle industry. I can’t wait to see what 2023 holds. The start of our electric journey is soon to be a reality and this year sees the return of two important names to our model line-up, the Hornet and Transalp. We’re already seeing strong interest in these new and exciting models, with more coming in the near future. Quite simply, a fantastic evening was had by all and we couldn’t have been happier at concluding the celebrations by presenting the prestigious President’s award to Clive Padgett”.
Long Service Awards
- Celebrating 60 Years with Honda 1962-2022
J.S.Gedge - Celebrating 50 Years with Honda 1972-2022
Damerells Honda - Celebrating 50 Years with Honda 1972-2022
Thunder Road Motorcycles - Celebrating 20 Years with Honda 2002-2022
Blackpool Honda - Celebrating 15 Years with Honda 2007-2022
Doyle Motors Honda - Celebrating 10 Years with Honda 2012-2022
Smiths Honda - Celebrating 10 Years with Honda 2012-2022
GT Motorcycles - Celebrating 10 Years with Honda 2012-2022
Blade Motorcycles Swindon
Service Awards
- Datatool Dealer of the Year
Newcastle Motorcycles - Honda School Motorcycling Step-Up Award
Honda of Bournemouth - Honda Customer Satisfaction Dealer of the Year
J.S.Gedge - Honda Financial Services Key 2 Key Award
21st Moto - Fireblade Dealer of the Year Award
Doble Motorcycles - President’s Award
Clive Padgett - Honda Motorcycle Dealer of the year
Miles Kingsport










