The build-up to this year’s Motorcycle Live (MCL) show at Birmingham’s NEC continues to gather pace, with new deals for visitors and more events announced. The latest headline offer is a free Spada motorcycle rucksack, worth £44.99, being given away to buyers of full-priced £36.50 Spada advance tickets. Buyers will receive a voucher that can be swapped for the waterproof 38-litre backpack at the show.
David Bowater, marketing manager at Spada brand owner Feridax, said: “MCL is such a key event for riders, and with the show taking place right on our doorstep in Birmingham, it’s great for Spada to be joining forces with the MCL team. We’re delighted to reward early bird ticket buyers with a Spada rucksack and be part of the excitement around the show.”
Beyond the free bag offer, organisers are focusing on attracting more riders to motorcycling with a new Learn To Ride Zone. Anyone over 14 can spend time with expert instructors who will teach the basics of bike control in a safe indoor environment.
The £5 Trade Day ticket has also returned, with eligible trade visitors able to access the show at a reduced rate. It’s sponsored by Silkolene this year, and tickets are on sale now.
The show runs from 21-29 November: more information on trade and early bird tickets at www.motorcyclelive.co.uk.