Sunday, November 15, 2026
HomeNEWSNew THINK! campaign launched

New THINK! campaign launched

A new THINK! road safety campaign to encourage motorcyclists to improve their defensive riding skills was launched on 18 April by Road Safety Minister Stephen Hammond.

The ‘stay in control’ campaign, which the Department for Transport says has been developed with partners from the motorcycle industry, advises bikers to ride defensively and seek further training to sharpen their skills.

Posters, leaflets and other promotional material will be distributed to hundreds of motorcycle dealerships across the country. The campaign will run throughout the peak riding season this spring and summer.

 

RELATED ARTICLES

Product News

Orwell Motorcycles secures premises with expansion in its sights

Ipswich dealership Orwell Motorcycles, has purchased its Ranelagh Road premises, securing its long-term future and opening up opportunities for expansion. Orwell has been based at...