The Skegness Annual Beach Race, which takes place 7 and 8 November, is helping to extend the tourist season, according to a report by East Lindsey District Council.
Last year’s race attracted 313 entrants and more than 20,000 spectators – the largest numbers to date. The event, says the council, is popular with both out-of-town visitors and local residents, injecting nearly £750,000 into the local economy.
The race is organised by the Amateur Motorcycle Association (AMCA), a not-for-profit membership organisation which exists to promote grass-roots participation in off-road motorcycle sport, particularly motocross.
The report includes testimonials from the town manager, local chamber of commerce, retailers and hoteliers, who all support the race.
Councillor Adam Grist, now Portfolio Holder for Market Towns and Rural Economy says: “The event is a very important one in East Lindsey’s sporting and cultural calendar and helps to extend the visitor season beyond the summer months. Since the race first came to Skegness in 2010, AMCA has helped to provide a huge boost to the town at a traditionally quieter time of year – last year with upwards of 20,000 people attending the two-day event.”