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Sales push from Zero

Zero Motorcycles UK has announced a sales push on its full-power electric bikes, with up to £3500 slashed from the RRP of its biggest models. The range now starts at £9995 for the 2022 FXE model, up to £20,650 for the top-end DSR/X adventure bike – a reduction of £3500.

The price re-alignment was hinted at by the firm earlier this year after it announced a new manufacturing deal with Philippines-based Integrated Micro-Electronics, which was set to cut costs and logistics expenses.

Zero has also announced a new subsidised financing package aimed at commuters that lets buyers ride an FXE, S or DS model on a 46-month PCP deal from £35 per week.

Dale Robinson, Zero’s UK country manager, said: “We’ve been running some promotions this summer, taking up some of the deficit left by the removal of the government’s plug-in vehicle grant. It’s great that we have been able to make these promotional prices permanent. This coincides with the launch of our ‘Own Your Commute’ campaign, which allows commuters to own a Zero for less than the cost of a monthly travelcard.”

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