A snapshot of motorcycle and ATV industry share performance across key manufacturers and major global markets at the trading week closure on Friday 22 August 2025. BDN financial editor Roger Willis reports.
USA — BANKERS BROODING
In America, the week began with US stocks sliding from near-record highs, as investors focused on the annual central bankers’ meeting at Jackson Hole — probing for clues about the future path of monetary policy under Trump’s increasingly interventionist stance.
This established an erratic pattern for market indices, and although global stocks were eventually boosted by US Federal Reserve chairman Jerome Powell’s remarks at the central bank summit, some of the mud stuck in what was still a fragile mood.
Best performances came from the Dow Jones Industrial Average, recovering to close 1.5% up, and a 2.6% gain for S&P’s MidCap 400. But within the latter, it was noticeable that Harley-Davidson’s share price recovery was petering out below a hoped-for ascendancy from long-term lurking under 30 bucks. There was no joy ride for the blue-chip S&P 500 either, finishing on a meagre 0.3% advance, and the tech-heavy NASDAQ Composite actually ended on a 0.6% loss.
| Currency: dollar | Price | Week | Month |
| Harley-Davidson | 28.38 | +4.1% | +15.4% |
| Polaris Industries | 57.92 | +1.2% | +15.3% |
| Niu Technologies | 4.53 | -9.2% | +17.1% |
| LiveWire | 4.06 | +14.3% | -4% |
EUROPE — HOPE SPRINGS ETERNAL
European equities initially prospered on signs of progress for a Ukraine ceasefire. But uncertainties about Trump’s commitment to providing security guarantees soon undermined confidence. Eurozone market indices were also buoyed briefly late in Friday’s trading day by the Jackson Hole speech, but any value in that hit the buffers too.
In Germany, Frankfurt’s Xetra Dax finished positive by a mere 0.1% and Austria’s adjacent Teutonic Wiener Börse ATX fell by 1.3%. German automotives with biker connections (basically BMW and Volkswagen) dodged the bullet though, but KTM parent Pierer didn’t. However, the mood was better in southern climes, where the Borsa Italiana’s FTSE MIB in Milan put on 1.2% and Piaggio shares added value.
| Currency: euro | Price | Week | Month |
| BMW | 91.50 | +1.5% | +2.8% |
| Volkswagen | 104.90 | +2.8% | +2.3% |
| Pierer Mobility | 17.28 | -1.4% | -5.5% |
| Piaggio Group | 2.02 | +3% | +0.5% |
JAPAN — NOT WORTH THE PRICE
Japanese government bonds plunged in value following weak demand in a 20-year debt auction, promptly affecting equities. The Nikkei 225 market index, spanning Tokyo and Osaka stock exchanges, dropped by 1.7%. But the impact on automotive and motorcycle manufacturers was mercifully mixed. Honda and Suzuki rode out the reaction while Yamaha and Kawasaki swallowed spankings.
| Currency: yen | Price | Week | Month |
| Honda | 1679 | +2.5% | +3.6% |
| Yamaha | 1085 | -0.2% | -2.9% |
| Suzuki | 1982.5 | +11.1% | +19.7% |
| Kawasaki | 9500 | -5.9% | -12.6% |
INDIA — HEAD DOWN ON TWO WHEELS
While the US tariff assault on India’s wayward government continues unabated, indigenous investors are evidently still piling into hot prospects. Market indices, respectively the Bombay Stock Exchange’s S&P Sensex 30 and the National Stock Exchange’s Nifty 50, made modest gains of 0.8% and 1%. All five Indian motorcycle production majors benefited from rising share prices.
| Currency: rupee | Price | Week | Month |
| Hero MotoCorp | 4997.90 | +6.2% | +18.1% |
| Bajaj Auto | 8679.50 | +5.7% | +7.5% |
| TVS Motor | 3294.60 | +9.1% | +18.8% |
| Eicher Motors | 5924.50 | +2.8% | +9% |
| Mahindra | 3403.00 | +4.2% | +4.8% |
CHINA — FAR EASTERN MYSTERY
Strong surges for Shanghai’s SSE Composite and the CSI 300 market indices underlined Chinese president Xi Jinping’s remorseless push for export sales finding their ways past Trump’s tariff walls in spades. Over the past week, the former stacked on 3.5% and the latter rose by 4.2%. Among the ten listed Chinese bike manufacturers tracked by BDN, only three suffered from deteriorating share prices — Jialing, Loncin and CF Moto.
| Currency: yuan | Price | Week | Month |
| Qianjiang | 17.23 | +0.1% | +4.7% |
| Zongshen | 25.89 | +3.9% | +9.6% |
| Sundiro | 4.50 | N/A | -6.2% |
| CETC (Jialing) | 14.36 | -1.2% | +13.3% |
| Qianli (Lifan) | 10.93 | +7.6% | +28.8% |
| Loncin | 13.32 | -3.7% | +7.7% |
| Linhai | 11.63 | +1.5% | +2.6% |
| Guangzhou Auto Group | 7.89 | +4.5% | +1.7% |
| CFMoto | 278.20 | -2.7% | +22.3% |
| Xinri E-Vehicle | 13.65 | +4.8% | +8.7% |