Yamaha MT-07 wins Auto Trader Bikes awards

Auto Trader Bikes was attracting attention at Motorcycle Live with the full results of its recent inaugural Best Bike Awards available on its stand.

The awards have been presented to manufacturers in 13 categories, including an overall Bike of the Year, and come after careful selection by a panel of judges that included journalists, publishers and motorcycle racers.

 “Auto Trader Bikes has been helping people find their dream bike since 1996, but this year we have extended our commitment to the industry and the public,” said Jon Quirk, Auto Trader Bikes Editor-in-Chief. “Our award winners have been carefully selected by a panel who live and breathe bikes every day. In a market which has showed signs of renewed confidence, we hope this new initiative will go some way to helping keep sales buoyant until the end of the year.”

Award categories were based on those defined by the Motorcycle Industry Association such as sports bikes, naked bikes and tourers. However, categories such as AM, A1 and A2 were also included by the panel to ensure the awards reflect every type of bike and every personality of biker. 

Further details of the Best Bike Awards can be found on a microsite: http://bestbike2014.autotrader.co.uk/.