Wednesday, July 24, 2024


According to latest annual results, Triumph Motorcycles sank even deeper into the red as its final-quarter peak sales season in an unusual accounting year coincided with lockdowns during the initial Covid-19 pandemic wave. BDN financial editor Roger Willis reports.

In the 12 months to 30 June 2020, Triumph’s global revenue fell by 7.4% to £399.1m. UK turnover was 17.3% down at £58.9m. The rest of Europe yielded £183.9m, a 9.5% reduction. North America actually improved, 5.8% up to £73.5m. But sales elsewhere in the world declined by 4.9% to £82.8m.

Apart from the pandemic’s malign influence, operating profitability was also impacted by a negative foreign exchange translation burden of £11m. Overall operating loss was £44.2m, worsening from a £23m loss in the previous year. Operating margin deteriorated from minus 5.3% to minus 11.1%.

The bottom line was a net loss extending to £35.8m, following a £17.4m loss to June 2019. Underlining the seriousness of this situation, Triumph parent Bloor Holdings was obliged to recapitalise the business with injection of an additional £50m investment in July 2020.

Worldwide retail sales volume dropped by 13.4% to 48,993 motorcycles. Some 85.3% of them were sold overseas, versus 83.5% a year earlier. The company said all of its main markets in the US, UK, France, Italy and Spain had been “heavily affected” by the pandemic.   


Product News

Bristol Bike Night returns

Fowlers monthly Bristol Bike Night is becoming a firm part of the calendar in the South West. The organisers have announced details of the...