Tuesday, March 5, 2024
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December rounds off a disappointing year for PTW registrations

December’s figures round off what has been a disappointing year for PTW registrations. Whilst some categories, such as adventure, naked and road sport, saw an increase on 2022 figures, it appears that supply chain issues and the prevailing uncertainty around the economy have had a considerable impact on registrations throughout 2023,” says Symon Cook, head of National Motorcycle Dealers Association (NMDA).

“In December, there was an 11.6% decrease in total registrations, down to 5236 from 5926 units. Moped and motorcycle sales decreased by 13.9% and 10.7%, respectively. The market ended the year with 113,589 units registered overall, a -2.5% decrease compared to the 116,534 units registered in 2022.

“The majority of motorcycle categories saw a decrease in registrations in December. However, the adventure category witnessed a particularly interesting month, rising from 1015 to 1119 units, equating to a 10.2% increase.

“Looking at the end of year figures, the majority of motorcycle categories continue to see growth. The naked category increased by 5.5%, rising from 23,641 to 24,951 units, while competition models grew by 7.1%, climbing from 5780 to 6189 units.

“In the current market landscape, ICE motorcycles remain dominant over their battery-powered counterparts, with electric registrations totalling 4062 for 2023, a decrease of 37.8% compared to 2022. In December a noticeable reduction in electric sales was recorded, from 398 units to 256 units (-35.7%). For ICE machinery, year-to-date figures showed a decrease in the 126-500cc sector, from 1007 to 684 units.

“When it comes to brand performance, Honda remained the top-selling brand with 863 units sold in December. Yamaha held second position with 651 units, and BMW completed the top three with 604 units. Ducati completed the top 10 with 137 units.”

Cook concluded, “December is traditionally a less busy month for the retail of PTWs; however, total registrations fell well behind 2022’s figures. In terms of electric, motorcycle OEMs are not subject to the same quotas that car and van OEMs are now subject to, after the government’s ZEV mandate came into force at the beginning of January. This requires a rising percentage of manufacturers’ total annual sales to be zero emissions vehicles each year. Cars have a 22% sales requirement for 2024, rising to 80% by 2030, then 100% by 2035. The targets for commercial vehicles are lower, with 10% of new vans sold required to be electric this year, rising to 70% by 2030.

“Manufacturers who fail to hit the ZEV mandate targets, will face heavy financial penalties for every non-compliant vehicle sold. As such, we urge the government not to allow the motorcycle sector to fall behind in its net zero plans to stimulate consumer confidence in electric cars and motorcycles in general.”


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