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Furniture designer displays custom Guzzis

Moto Guzzi has been taking part in the London Design Festival (14-22 September), showcasing the V7 ‘Tomoto’ customised by lighting, accessories and furniture designer Tom Dixon, along with the V9 Bobber and the “machine of the year”, the new V85 TT. The display was at the Coal Office, Dixon’s King’s Cross creative hub.

The Tomoto is described as a mixture of motorcycle art and industrial design, and was displayed alongside the Moto Guzzi V85 TT, the newest motorcycle – a classic enduro – to come out of Mandello del Lario.

The Tomoto was born out of an interpretation of the earlier Moto Guzzi V7, one of the most famous and well-known Moto Guzzis, a best-seller for the Italian manufacturer. It is a special, one-of-a-kind version and it is signed – literally – by Tom Dixon. In fact, the logo is hand painted by the designer in a shocking bright pink colour. The V7 Tomoto combines the best Moto Guzzi technology with a unique design rooted in raw aluminium features, including the laser-incised wheel rims that reproduce an original graphic-geometrical pattern and in the headlight that draws inspiration from the Fin Obround lamp, one of Dixon’s creations from 2012.

Alongside the special V7 as well as the V9 Bobber, the sports custom that inaugurated the mid-size production bobber segment, was the Moto Guzzi V85 TT, the latest arrival in the Eagle manufacturer’s range. This classic enduro combines the agility, practicality and versatility so typical of ’80s era bikes with highly classic features derived from the off-road world that highlight the minimalism of its lines, combined with technologically advanced elements, such as the series of LED front lights with a DRL (Daytime Running Light) that outlines the shape of the Moto Guzzi eagle and the digital instrument cluster.


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