The electric two-wheeler market is a very tough place at the moment, but top big-battery bike maker Zero Motorcycles is fighting back with a new CEO and the first of a new range of smaller scooter-style urban mobility machines.
The new boss is Pierre-Martin Bos, who takes over the CEO role from Sam Paschel, who is stepping down after eight years of leadership in the role but will continue as a senior board advisor.
Bos joins Zero Motorcycles with more than two decades of international automotive leadership, most recently as a director at Kia Europe. Bos has also held senior leadership roles at Stellantis and Fiat Chrysler Automobiles, where he “drove strategic growth and operational excellence” across Europe, Africa, and Asia.
Bos paid tribute to his predecessor: “On behalf of the entire Zero Motorcycles team, I want to thank Sam for his outstanding leadership and the remarkable legacy he leaves behind,” he said. “Sam’s vision, passion, and commitment have transformed Zero into a global leader in electric mobility.”
Bos outlined his initial priorities: “As I step into the role of CEO at Zero Motorcycles, I am honoured to join a team that has set the standard for electric innovation and rider experience,” he said. “My career has been defined by building bridges; across cultures, markets, and technologies, and I am excited to help Zero accelerate its global impact.”
INTRODUCING ZERO’S NEW LS1 SCOOTER
On the new metal front, Milan saw the launch of a new commuting scooter, the Zero LS1. It’s a good-looking premium scoot, with dual underfloor batteries, a low centre of gravity, short wheelbase and a low seat height. It also features plenty of tech: a centre-mount motor rather than a hub unit, ABS, traction control, and an optional fast charger that achieves 0-90% charging in 2.6 hours. It’s a learner-legal 125cc class machine with a top speed of 62mph, a range of 72 miles, a standard charge time of 4.5 hours, and a price tag of £4500. It can even take an optional third battery to extend range to more than 108 miles.
For more information see: zeromotorcycles.com.