Thursday, April 25, 2024


Honda has appointed Neil Fletcher as new head of motorcycles for its UK operation. He will join the business in July, following a comprehensive handover period with departing supremo Nick Campolucci.

Fletcher previously worked at Honda for 15 years in a variety of sales, marketing and training roles, before leaving in 2012 to set up his own business. He therefore has an extensive range of experience within Honda’s UK and European operations. Nick Campolucci will leave to take up a new role with McLaren Automotive.

Commenting upon his return to the fold, Fletcher said: “I very much look forward to working with the Honda dealer network, and our sales and race teams, to consolidate Honda’s leading position in the UK market.”

Honda UK managing director Dave Hodgetts added: “Nick has done a fantastic job in leading our motorcycle business over the past four years and we all wish him well in this fresh challenge. Neil joins an experienced and trusted motorcycle team, which has done a fantastic job in becoming the clear market leader in the UK. One in five new bikes sold in the UK is a Honda and our dealer network is in good shape. I’m confident Neil will ensure we continue to work closely with our dealer partners in further strengthening Honda’s two-wheel business in the UK.”


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