Sunday, November 15, 2026
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Phoenix rises in the South West

National rider training firm Phoenix Motorcycle Training is expanding in the South West, after taking over an existing firm with three sites in Somerset. Phoenix has acquired Ace Motorcycle Training, which operates in Kingswood, Keynsham and Wells, bringing the total number of Phoenix training centres to 28.

Phoenix says the new sites will offer riders across Bristol and Somerset more choice of where to train close to home, with a full range of training available, from taster days and CBTs to full licence and advanced riding training. The firm also says it will build on Ace’s strong local reputation, and current Ace instructors will join the Phoenix team.

“We’re delighted to welcome Ace Motorcycle Training into the Phoenix family,” said Mark Jaffe, owner and chief instructor of Phoenix Motorcycle Training. “Ace shares our commitment to safety-first, high-quality training. Kingswood, Keynsham and Wells fit naturally alongside our existing South West schools, and together we can give even more riders a great start on two wheels.”

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