British crash protection firm R&G has underlined its commitment to motorcycle competition by setting up four new deals for the 2023 race season.
The first is a transatlantic affair, with the firm signing up for another season supporting the US MotoAmerica race series. It’ll be the fourth season there for the Hampshire-based firm, where it’s an official Supporting Partner as well as working directly with a number of teams, including 2022 Supersport Champions Vision Wheel M4 ECstar Suzuki. The partnership ensures that the R&G brand is prominently promoted to Stateside fans through the series’ messaging, trackside branding and social media.
Back in the UK, R&G has become the title sponsor for the British Talent Cup, and has also signed a three year extension of its British Superbike championship sponsorship. The Talent Cup is focussed on grassroots racing and aims to identify stars of the future – vital for the sport.
In BSB, R&G will be a sponsor right up to 2025, which will mark eleven consecutive years supporting the series. Alongside increased trackside branding, R&G will again be supporting teams throughout the paddock and continuing to operate the official Technical Centre in the paddock, with an increased range of key product lines for 2023.
Last but not least is a partnership with the new BMW F900 R Cup, where R&G will be sole protection equipment supplier and also sponsor the Challenger Series. The one-make series of races replaces the Ducati Tri-Options Championship and will run alongside the BSB programme at nine UK circuits.
“R&G has supported grassroots racing since its very early days,” said R&G MD Simon Hughes. “And we maintain that ethos to this day. Many riders in the British Talent Cup use our products already, so it’s a great pleasure for us to step up to being the headline sponsor of this prestigious series.
“We are also thrilled to be continually deepening our involvement in the Bennetts BSB Championship. We really look forward to another exciting season, with more announcements to follow.”
Bemoto deal
A novel tie-in’s been agreed between insurance broker Bemoto and crash protection specialists R&G Racing. The insurer will now automatically cover any bikes which have R&G kit fitted, without the bolt-on parts having to be notified as aftermarket customisation. In the event of a crash, damaged R&G kit will be replaced like-for-like, ensuring BeMoto customers remain protected. Policyholders who have fitted R&G products to their machine will also be able to enjoy discounts on a range of insurance products, including Trackday and GAP coverage.
Non-R&G modifications will still have to be declared by policy holders.